Booking priority, and about six mornings a year that only members get.
Loyalty that unlocks access rather than discount. It is the most defensible thing a membership can offer on a capacity-limited site and it is also the thing most likely to make everybody else cross, so this page is mostly about the limits.
What each tier actually unlocks here.
| Tier | Booking window | On-site slots | Kit-Share |
|---|---|---|---|
| Loitering, free | General release | None | Standard rate |
| Mucking In | 24 hours early | One member morning a year | Standard rate |
| Ploughing On | 72 hours early | Three member mornings a year | 10% off day rates |
| Landlording | 7 days early | All six, plus a guest | 10% off, and first refusal in a clash |
What a member window actually gets you.
The last one is the important one. Access-based loyalty stops being defensible the moment it starts operating in a public queue.
The three limits that keep this from being obnoxious.
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It never operates in a queue.
A member does not get served first in the shop, does not skip the queue at the gate and does not get a table at the pub that would otherwise have gone to somebody else.
The moment loyalty starts visibly reordering a physical queue, it converts every non-member standing in that queue into somebody with a grievance, and they are right to have one.
Early access is defensible. Queue-jumping is not.
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It only unlocks things that would not otherwise exist.
The member mornings are six mornings the site is otherwise closed. They take nothing from anybody, because at half past seven on a Tuesday in November there is nobody to take it from.
That is the test for every future addition: does this create access, or does it reallocate it?
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And the head start is deliberately short.
Seven days at the top tier, three below it. Long enough to be worth having and short enough that the general release is not looking at an empty diary.
If a member window ever consistently empties a booking before general release, the window is too long and it gets shortened. That has happened once, to the driving sessions.
The six member mornings.
Six a year, always midweek, always before the site opens. Forty people, which is what the yard takes without becoming a tour.
Tuesday14 October
Thursday13 November
Tuesday20 January
Pick a time and we will hold it for ten minutes. See the tiers
This is a demonstration build. Nothing here books anything, no deposit is taken and no card details are collected at any point. Prices are indicative and are published so the arithmetic can be argued with.
Access-based loyalty is the only kind that makes sense on a site with seventy parking spaces, because a discount costs margin and an early booking window costs nothing except a small amount of goodwill from people who booked later. The moment it starts reordering a physical queue it becomes indefensible, which is why it does not, and why nothing here happens at a till.
What the tiers actually are.
Four of them, one free, and the free one is a real tier.
What people actually ask.
The two questions this page gets most, answered without a support ticket.
No. This is an unsolicited third-party demonstration build, not affiliated with or endorsed by any of the businesses it describes.
Public filings, published rankings and press reporting, each labelled on the page as a verified record, a founder claim or a third-party estimate.
