Two thousand pubs and every major supermarket.
It started with three hundred Waitrose stores in October 2024. It is now in Sainsbury’s, Morrisons, Tesco, the Co-op, Ocado and Majestic, plus more than two thousand pubs and four thousand outlets.
Where to find Hawkstone
Enter a postcode and we will find the nearest pub or shop pouring it.
Where the beer actually goes.
| Channel | Reach | Note |
|---|---|---|
| Pubs (on-trade) | 2,000+ | Up from 500 the previous summer |
| Retail outlets | 4,000+ | Per the managing director |
| Supermarkets | Six major chains | Waitrose, Sainsbury’s, Morrisons, Tesco, Co-op, Ocado |
| Europe | 10 countries | Exports, expanding through 2026 |
| Ireland | Separate store | Its own storefront |
| Direct | This website | Over 2.5 million pints sold online in a year |
Two and a half million pints, sold online.
That figure — two and a half million pints sold online in a year — is the most interesting number in the whole drinks business, and it is the one nobody talks about.
It means the direct channel is not a novelty gift shop bolted onto a wholesale operation. It is a substantial business in its own right, with much better margins than the supermarket route, and a direct relationship with the person drinking the beer. That is why the subscription and the Order of Hawkstone matter more than another supermarket listing.
Run a pub or a shop?
Trade enquiries, terms and the direct-delivery radius.
What people actually ask.
The two questions this page gets most, answered without a support ticket.
The lager and the pils are brewed with barley grown here. The cider is pressed from British apples, never concentrate. The spirits use British grain but not exclusively our own, and we say which is which on each page.
Yes. At checkout, and again at the door. The driver has no discretion about it and neither do we.
Elsewhere on the estate.
/farming/crops/barley/
/brewing/the-order/
/brewing/stockists/
