Every result, including the ones that failed.
An auction archive containing only successes is a marketing page. This one has the unsold lots in it, the one that was withdrawn, and the two that went for considerably less than anybody expected.
Two years of results.
Nine lots across two years, with the reserve, the hammer price and the number of bids on each.
2026
18 A day with Kaleb Cooper Experience March 2026 17 A metre of wall, with Gerald Experience March 2026 16 The first crate off the cider line Object February 2026 15 One tonne of feed barley Produce February 20262025
14 Cask 001, first fill Cask November 2025 13 A named ewe’s fleece Produce July 2025 12 A pair of pigs, for a smallholder Withdrawn June 2025 11 Lunch at the pub, for six Experience May 2025 10 Twenty metres of hedge, laid in your name Nature January 2025Illustrative results on a real structure. The withdrawn lot is included because leaving it out would make the other eight less believable.
What the results actually say.
| Pattern | The evidence | What we take from it |
|---|---|---|
| Access beats objects | The three experience lots averaged 114 per cent over reserve; the objects averaged 46 per cent | People want the day, not the thing |
| Produce does badly | A tonne of feed barley found two bids and did not sell | Nobody wants a tonne of anything. Scale it down |
| Firsts hold up | The first crate off two separate lines both cleared reserve comfortably | Number one of anything is a category of its own |
| Nature is a hard sell at auction | Twenty metres of hedge cleared reserve by twenty per cent, against eight bids | It works far better as a fixed-price adoption than as a lot |
| Small reserves attract more bidders | The two lots with reserves under £500 drew the most bidders | A high reserve is a fence, and people can see it |
The one we withdrew.
In June 2025 a pair of weaner pigs was listed for a smallholder. Halfway through the week it became clear that we had not asked enough questions about where they were going, and that the answer we did have was not good enough.
The lot was withdrawn with two days to run, every bid was voided, and everybody who had bid was told why. It cost us about eleven hundred pounds and a certain amount of embarrassment.
Live animals are not listed here any more. That is not a policy written after careful deliberation; it is a policy written after getting it wrong in public.
Elsewhere on the floor.
This month’s lots
Six of them, closing Sunday at eight.
The rules
Increments, extensions, and the awkward cases.
The board
Every enterprise, including the one in red.
Guessing
Free to enter, and considerably harder than it looks.
The archive, questioned.
Because the pattern in the failures is more useful than the pattern in the successes, and because an archive that hides them cannot be trusted on the ones it shows.
In this build, no — they are illustrative. In a real version they would be persistent per account and never resolvable to a name.
Across these nine lots there were eight different winners, which is roughly what you would want and not what most people assume.
This month’s lots.
Six of them, all closing at eight on Sunday.
The honest version, fortnightly
No campaign calendar, no filler. When there is nothing to say we do not send anything.
